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R J Hoppe Inc.

Listing #1535   Listed on: 02/18/2014

WOODWEB Content Editor, Brett Hagstrom, Interviewed Rolf Hoppe in August 2014.

Rolf Hoppe owns and operates a 12,500 square foot wood working facility in Newark, New Jersey that was originally started in 1964 by two German immigrants. Being so close to New York City has its advantages, and the building itself has quite a history. Rolf says, “Rumor has it that our shop was at one time a storage warehouse for Macy’s in downtown Newark. Rumor also has it that the building was used as a storage and maintenance yard for the City of Newark’s trolley cars.”

The shop has a variety of equipment including: two sliding table saws, a hot veneer press, five table saws, a cross cut saw, an edgebander, drum sander, Ayen dowel machines, spray room with a Kremlin spray pump, fork lift, edge sander, box sander, metal room, compressed air throughout, band saw, shaper, planer, case clamp, pinch roller and a lathe. Rolf says that the Ayen dowel machines are the “workhorses in the shop.” When Rolf started the shop he says that “one job needed a certain machine and another job needed a certain machine. Any profits were put in the bank and invested. That enabled the business to expand to handle larger and more sophisticated projects.”

Rolf’s advice for someone looking to start a shop boils down to the idea that “all success revolves around client acquisition and retention. After you acquire a client you must also get paid. If anyone tells you it’s not about the money ask them to pay you 100% up front. The machinery and knowledge will come only if you remain in business.”

Rolf works with architects, designers and GC’s, and the business provides a full range of services from design, CAD software utilization and manufacturing, delivery and installation. Work is completed both on spec and on commission. Rolf is fully insured, and his business is a licensed home improvement contractor in the state of New Jersey as well.

Times have been tough recently, but Rolf has been able to stay in business thanks to his parents’ help and his wife’s job. He mentions that when business slows, “he cuts back on many items, including expenses, and any non-essential items receive minimal attention.”

Rolf’s plan for the next five years is pretty simple – if business decreases the shop doors will close and if things stay steady and/or pick up he’ll keep trying to increase revenue.

Company Name:   R J Hoppe Inc.
Contact Name:   Rolf Hoppe
Location:   Newark, NJ  07107
Year Founded:   1968
Sq. Footage:   12,500
Employees:   5
Gross Sales:   N/A

Product Specialties:
    Architectural Millwork - Custom Millwork
    Architectural Millwork - Doors & Windows
    Architectural Millwork - General
    Architectural Millwork - Millwork Installer
    Cabinets - Cabinet Designers
    Cabinets - Commercial Cabinets
    Cabinets - Custom Cabinets
    Cabinets - General
    Cabinets - Kitchen & Bath Cabinets
    Cabinets - Residential Cabinetry
    Cabinets - Store Fixtures
    Finishing - General Wood Finishing
    Finishing - Refinishing
    Furniture - Custom Furniture
    Furniture - Furniture Designers
    Furniture - Furniture Manufacturers
    Furniture - General
    Veneer and Marquetry - General
    Woodworking - General

Shop Equipment:
    Holz Her - edgebander
    Butfering - sander
    Altendorf - sliding table saw
    Griggio - sliding table saw
    Other - hot press
    Ayen - dowel machine
    Other - case clamp
    Other - spray pump
    Other - spray room
    Other - planner
    Other - shaper

Viewer Comments:

Posted By: Norman Davison     [05/27/2014]
I am interested in having 3 styles of doors exterior fabricated. for resale. approximately 20 doors each style. We are a lumber yard in Bermuda.
doors of Virginia cedar, full m& T doweled joints.
I will supply lumber. Interested?

Posted By: Rolf Hoppe     [05/27/2014]
Yes interested. Please send me the details.

Posted By: Alan     [09/14/2014]
Rolf, you've got too much space I think for the workforce, could you not condense a bit and get a bit of revenue in by sub-letting some of the space?

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The editors, writers, and staff at WOODWEB try to promote safe practices. What is safe for one woodworker under certain conditions may not be safe for others in different circumstances. Readers should undertake the use of materials and methods discussed at WOODWEB after considerate evaluation, and at their own risk.

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